HVAC Marketing That Captures Every Emergency Call
HVAC marketing services for heating and air conditioning contractors: websites, Google Maps visibility, AI receptionists and AI search optimization. Done for you, month-to-month.
15-minute walkthrough. No fluff.
Catapult Local is an HVAC marketing agency. We build your website, manage your Google Business Profile, automate reviews, answer calls with an AI receptionist and optimize everything for Google and AI search, so you win more repair, replacement and maintenance jobs.
Why HVAC Companies Lose Jobs Online
When an AC dies in July or a furnace quits in January, homeowners don’t shop around. They call the first company that looks reliable and picks up the phone.
Peak-season calls go unanswered
Your techs are slammed exactly when demand spikes. Every unanswered call goes to the competitor who picks up.
Slow seasons hit hard
Spring and fall leave gaps in the schedule unless you have a steady flow of maintenance and replacement leads.
Repair vs. replacement searches
Someone searching "AC repair" and someone researching "new heat pump cost" need different pages. Most HVAC sites only serve one.
Trust is everything
Homeowners letting a stranger into their home for a big-ticket job want reviews, credentials and clear answers before they call.
A Complete Marketing System for Your HVAC Business
Repair, replacement and maintenance pages
Separate pages for AC repair, heating repair, system replacement, heat pumps, ductwork and maintenance plans.
AI receptionist for peak season
An AI receptionist trained on your business answers every call, captures the details and books the job, even at 9 p.m. on a Saturday.
Maintenance-plan and reactivation campaigns
SMS campaigns to past customers fill slow seasons with tune-ups and plan renewals.
Google Business Profile built for HVAC
Every service and brand you work on listed, regular posts and photos, and categories that match how homeowners search.
Reviews that mention the work
Automated requests after every job, so your profile fills with recent reviews mentioning repairs and installs. See how our HVAC reputation management works.
Answers to the cost questions
Clear content on repair vs. replace, typical price ranges and financing, the questions AI tools get asked most.
HVAC reputation management →GBP Review Engine →Tap For Review cards →Free review link generator →
Searches We Help You Win
We build pages and profile content around the searches your customers actually type.
- AC repair near me
- HVAC company near me
- furnace repair
- heat pump installation
- AC replacement cost
- HVAC maintenance plan
- emergency AC repair
Questions Homeowners Ask AI
We optimize your website and Google Business Profile so ChatGPT, Gemini and Google's AI Overviews can recommend you for questions like these.
- “Who is a reliable HVAC company near me?”
- “Should I repair or replace my 15-year-old AC?”
- “How much does a new heat pump cost?”
Pick How Fast You Want to Grow
Every program includes your website, Google Business Profile management, citations, review generation and AI search optimization. Month-to-month, no big upfront fee.
Local Starter
Newer or budget-conscious businesses
Everything you need to build a strong online presence from the ground up.
See what's included →Local Pro
Established businesses ready to grow
Everything in Local Starter, plus a bigger website, more visibility and automated reviews.
See what's included →Local Authority
Businesses that want to lead their market fast
Everything in Local Pro, plus a full website build, daily Google updates, an AI receptionist and automated lead follow-up.
See what's included →HVAC Marketing Questions
What does HVAC marketing include?
Our HVAC marketing includes a website with pages for each repair, replacement and maintenance service, Google Business Profile management, citations on HVAC directories, automated review requests, AI search optimization and, on Local Authority, an AI receptionist, customer reactivation campaigns and lead follow-up automation.
Is a Google Business Profile more important than a website for HVAC companies?
For organic leads, often yes. In a study of 1,227 organic leads across five HVAC contractors (The Data-Driven Trades, 2022), 82% came from the Google Business Profile, 16% from Google’s regular website results and 2% from Bing. You still need a strong website, because Google and AI tools use it to judge your profile, but the profile is where most calls start.
How can an AI receptionist help an HVAC company?
It answers every call you can’t, 24/7, using your services, service area and pricing guidelines. It captures the customer’s details, answers common questions and books the appointment, so peak-season calls don’t go to a competitor.
How do HVAC companies get recommended by AI tools like ChatGPT?
AI tools favor businesses with complete Google Business Profiles, consistent listings, many recent reviews and websites that clearly answer homeowner questions like repair vs. replacement and cost. We build and maintain all of those signals.
How do I keep my schedule full in the slow season?
Maintenance plans and past-customer campaigns. We send seasonal SMS promotions for tune-ups and plan renewals, and publish content that captures replacement research before peak season starts.
Do you work with HVAC companies outside Florida?
Yes. Catapult Local is based in Lake Wales, Florida, and works with HVAC companies anywhere in the United States. Everything is handled remotely.
Is there a long-term contract?
No. Every program is month-to-month, with a small one-time setup fee and no large upfront cost.
Ready to Get More HVAC Calls?
Let's look at how your HVAC company shows up on Google and in AI search today.
We'll show you exactly where you're losing local customers, free.